Tag Archives: Kelly Frank

The Awesome Visual-Storytelling-Sharing-Social App You Aren’t Using But Should

Doing what I do for a living and working towards a Masters Degree in Social Media, I am often asked “What’s your favorite app or social platform?”  The typical ones roll off the tongue but in the top three or four, you’ll find Storehouse. I’m always a little stunned when people say, “Store-what?” Storehouse is […]
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All-Access Pass: It’s Not Just for the VIP Anymore

Assignment Snapshot: Explain why people in the following roles should use social media – i.e. how would they benefit: Foreign news correspondent. Local beat editor. Photojournalist at TV News. The All-Access Pass. It’s kind of a right of passage when you become a journalist. Your photo is snapped. A number is assigned. A logo is embossed. You get […]
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7 INSIGHTS TO SURVIVAL: My Apple Watch, The Me Channel & a Time of Death

By Kelly Frank At the risk of sounding old, I took typing in high school. Yes, typing on an actual typewriter. There were computers but I went to an underfunded religious school so typing class was taught on this thing we call a typewriter. I also remember walking in to my first television newsroom and […]
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Engagement 101: Lists, Pics & Sex

Assignment Snapshot: Use social media to source a news article or piece of social media news content that engages you. Why does it engage you? How has the story been told? Consider the written journalism and any multi-media content. Do you recognize story telling techniques as discussed in our lecture? When in doubt…just turn to […]
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KickStarter: The Good, The Bad…and The Paul

In this week’s edition of “Masters Degree Studies with Kelly” we take a look at crowdsourcing. Our assignment was to take a look at KickStarter. Anything we liked? Anything we want to fund? Blog about it. As always…my purpose here is purely academic… So there is a running joke in my home. Inevitably every month […]
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I Masterminded a David Letterman Kidnapping Plot… (According to Google)

I remember the day back in 2005 quite vividly. I was working for the NBC affiliate in Phoenix as an Executive Producer. I walked in as I normally do every day and went straight to my desk.  When I arrived, I saw it covered in AP wire copy. Yes! Clearly something important was upon us if […]
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The CVS App (…because sometimes there just isn’t a clever title)

Our marching orders this week? Download a mobile app for a product/service/company. Share a little about it. Does it offer discounts? Coupons? Reviews? Does it include GPS features? How useful is this app? The following is for the Masters Degree program specializing in Social Media at the University of Florida. The observations and opinions are […]
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Down the Rabbit Hole: My Trip Through Second Life

 We looked at Digital Ethnography this week for my University of Florida Masters Degree program specializing in Social Media. For an assignment, we had to spend at least two to four hours in Second Life. This exercise is purely academic… I’m a beach gal. Born in southern California, my childhood is threaded with moments spent […]
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RESULTS: A Survey: Does local news matter? Is it all about the Medium?

The following results are based on an academic exercise for my Masters Degree in Social Media. We were asked to create a survey on any topic of interest. The survey was pushed out via Facebook to 282 friends and via Twitter to 3600+ followers. I sent the survey out randomly at different times over a […]
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A Survey: Does local news matter? Is it all about the medium?

A news sense is really a sense of what is important, what is vital, what has color and life – what people are interested in. That’s journalism. Arthur Burton Rascoe, American Journalist I’m sitting in a food court in downtown Atlanta on break from the Social Media Today Social Shake-Up Conference. It’s a collection of multimedia thought leaders, […]
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